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We’ve launched a podcast
We've launched a podcast offering a fresh look into the world of marketing today, through the eyes of senior marketers.
Email marketing techniques you need to know
Last week the BH&P team attended HubSpot’s virtual INBOUND 2020 conference to gain further insights into the wonderful world of marketing.
Social media and fintech - it's not all about the likes
With demand for fintech exploding, find out how to get ahead of the competition with your social media strategy.
Now is the time to look forward and find the spark
You've probably done a lot of work on your brand recently, and maybe even made banana bread. But now is the time to put the future into action.
Managing director Becky Holland features on 'The Idea' podcast
Becky featured on 'The Idea' podcast to give insight on how marketing practices and agencies will fare during economic disturbances.
Scoping the future of film and TV production
Our favourite producer, Fiona Campbell, explains how the film industry has changed and advices anyone wanting to make a TV ad in 2020.
Supporting The British Business Bank when it mattered most
We worked with the British Business Bank and ICAEW to rebuild and relaunch The Business Finance Guide in response to Covid-19.
We're bored by COVID-19 TV advertising
Sad piano music. Wide angle shots of empty cities. Zoom calls. We're bored of the clichés now. Check out the brands that are getting it right.
Introducing Reading UK's new board member
Our very own Becky Holland talks about what the position means to her and how important a tight-knit business community is right now.
Let's make more clever advertising, please
If ads don't make you think, they're simply not good enough. Here's why we should bring back clever advertising.
#FindThePositive ideabook: a guide for marketers
We've created an ideabook to help businesses strengthen their brand as the world begins to imagine what recovery looks like.
Searching for insight: consumer research into families in lockdown
RED C Research made the bold decision to launch a self-funded research project in light of the COVID-19 crisis.
What pivoting looks like for Pangbourne College
Pangbourne College pivots to an online learning after lockdown. Find out how in an interview with the Housemaster.
The Bear Kitchen: finding the positive, and feeding the NHS
Jens Hannibal, co-founder of The Bear Kitchen, is staying true to his purpose, and pivoting the business model to deliver meals to NHS staff.
Developing your brand strategy in uncertain times
Many marketers are retreating into their shells, but surely now is the time to strengthen your brand? Find out our top 4 insights in this blog.
Now is the time to make banana bread
Right now, every individual, business and charity is feeling the pressure. We can help you discover the creative spark to get you through this crisis.
Support for local businesses affected by COVID-19
BH&P's client Reading UK is working hard to bring together the city’s business community in light of the current COVID-19 pandemic.
From scrum to digital – Account Director to build sector expertise
We welcomed our new Account Director, Gareth Martin, to the team last month. It's about time we introduced him to the world.
Create compelling content without bringing fee earners to a standstill
Content marketing masterclass. How professional service firms can get the very best out of subject matter experts, with the minimum effort.
Video content marketing
Video marketing is a core part of almost every successful inbound content strategy. Here we explain how to create video content marketing on a budget.
The Google Search Algorithm (What you need to know)
Victor Pan from HubSpot reveals the latest updates to the Google Algorithm: facts, leaks and interviews with Googlers.
How to use brand colours to help your business grow
Colour is one of the most important elements when it comes to brand development. It has the power to influence what we feel, think and do.
Using Twitter to build trust and brand awareness
Social media marketing tips and tricks. There are many clever ways to use Twitter to raise your profile and amplify the reach of your content.
Copy vs. Content - a guide for brands
With the rise of blogs, content and SEO, writing is now a daily part of marketers’ lives. But what's the difference between copy and content?
Perfecting the art of the 'not-a-newsletter'
Our top 7 tips for creating a "not-a-newsletter" to distance your updates from news that's interesting to you, but not to your customers.
Crimestoppers | BH&P launches energy theft reporting service
BH&P worked with the national charity Crimestoppers to brand, launch and scale this new reporting service.
Abseiling the Blade - my personal challenge for Naomi House
Managing Director, Becky Holland abseiled Reading's Blade Building to raise money for two amazing hospice charities.
The future of work - business reimagined
It’s time to reimagine business. Business that is social, and collaborative, and where brand, culture and vision blend into one.
Why does a lot of small business marketing not work?
If you can't change what someone thinks, you won't change what they do. How brand and creative are vital even for the smallest business.
Challenging the norm - our commentary on Cannes Lions
Our takeaway from Cannes Lions: There’s no point in being clever, if you don’t change the way someone thinks, and ultimately, how they act.
The Brave & Bold Awards - the winners!
From Worms to Beer - what I learned with a golden ticket to the Brave and the Bold business growth awards.
The impact of brand on business growth and marketing ROI
“Brand” means different things to different people. To many, it’s about logos, colours and typefaces. For others, it’s about ROI.
Can marketing automation help L&D firms win new clients?
Marketing automation platforms are good at making marketing campaigns efficient, but do they make these campaigns more effective?
Immediacy, 'omnichannel', creativity and brands
Our top five highlights and learnings from two days well spent at the Festival of Marketing, Tobacco Dock.
The importance of brand fit - an interview with Daniel Eley
Daniel Eley: your employer brand is “what people say about you when your back is turned”. So how can you turn this to your advantage?